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The Keys to Developing a Great Property Team

At Punta Pacifica Realty, we take the task of building a successful team very seriously. We measure success through customer satisfaction, and while that may sound like a hyperbole, making sure we treat people right and protect their investments is a key part of our mission.

Achieving those goals requires bringing together a team with shared, clearly understood goals. It is a long process, but we like to think it produces long term results. And we like to think it brings together people who are willing and ready to grow and achieve success.


For our clients, it’s all about results. They don’t see the behind the scenes efforts and training that go into building the team.

There is a process to developing a great team. Here are some of the tools PPR uses to make it happen:

DISC Pre-screening:  We screen potential employees using DISC Index or Personal Strengths Profile, which helps to evaluate each individual’s personal strengths and weaknesses.  This allows us to be selective in the type of people we want to take various positions in the company.

-“The Strangest Secret,” by Earl Nightingale: This recording by Earl Nightingale from 1956 speaks to your personal mentality and the laws of attraction–how what you think about is what you attract. If you think and focus on the negative and feed your brain with those elements, then that’s what you’ll ultimately attract. It is true in business and life. We help guide our new recruits to adjust their mentality and focus on the positive.  

-“Living Your Best Year Ever”: A program designed by Darren Hardy that combines reading and a workbook program to help team members evaluate their current life situation in eight life categories:  Physical, Financial, Business, Lifestyle, Mental, Spiritual, Family and Relationships. After the evaluation the program helps people to set goals in each category and teaches you to develop a planning process to achieve those goals.

-Weekly Rhythm Register (WRR): This tool developed by Hardy–made famous in his “Living Your Best Year” program—is used daily to build strong, positive routines in life, which will translate into a more successful person.  It is said that a habit is formed after an average of 66 days of continuously doing something. The WRR is a personal report card of sorts to help you stay on track. We try to join team members up with each other to hold each other accountable in their constant drive to achieve their goals.

-Performance and Projections (PnP): An overall weekly tool that is used day to day that was developed and promoted to help track and maintain tasks and goals for your daily – weekly activity.  It makes you look back at the accomplishments or failures in your performance from the past week and then has you looking forward to the projections of what you need to accomplish in the coming week.

These tools are the starting point. To make it happen, we follow all of this up with weekly one-on-one meetings with management to evaluate each employee’s weekly performance.

We take these steps so our clients only see the best possible—and they don’t see all the work that goes into making it happen.

 

Jeff Barton is managing director of Punta Pacifica Realty, a Panama real estate agency focused on Punta Pacifica, the exclusive neighborhood of 18 towers perched on the edge of the Pacific Ocean.