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You’ve decided to take the plunge and buy a Panama City apartment and offer it as a rental, an increasingly common investment strategy in Panama City. Now what?

All the factors are in place to make the investment work, but Panama is a complex market. It’s important to take a step back and establish a good plan, even before you make the deal. A well thought out strategy can make the difference in an apartment that is a mediocre earner or a great long term investment.

In a video interview, Punta Pacifica Realty president Duncan McGowan offers a few basic tips on how to maximize the return on your investment. The key is to set up the apartment to attract and retain executives from the multi-national companies growing their presence in Panama City, such as Caterpillar, Halliburton and Hyundai.

The video